Demo and starter-site imports
Demo-oriented imports are especially visible among the category’s most-installed plugins. One Click Demo Import has 1 million active installs, while aThemes Starter Sites and Rara One Click Demo Import are also among the listed plugins, with 30,000 and 20,000 active installs respectively.
The demo tag overlaps with 39 import plugins, connecting these tools to a sizable subset of the category.
Importing specific WordPress data
Several listed plugins point to imports centered on particular WordPress data areas or sources.
- Widget Importer & Exporter: its name identifies widget import and export as a focused task.
- Customizer Export/Import and Import / Export Customizer Settings: both names center on customizer settings.
- Media Sync and Tumblr Importer: their names point to media-related and Tumblr-related import tasks.
- Related tags: import overlaps with content on 33 plugins, data on 25, and importer on 23.
Migration, products, and file-based imports
Import plugins also connect to moving data between sites and handling structured or commerce-related information.
- Export and migration: 108 plugins overlap with the export tag, and 61 with migration.
- CSV: 54 plugins share this tag, indicating a connection to file-based data handling.
- WooCommerce and products: 64 plugins overlap with WooCommerce, while 27 overlap with products.
A large category with few high-install plugins and uneven maintenance
The category has 398 plugins, but only a small group reaches higher active-install counts: 4 have at least 100,000 installs, and 14 have at least 10,000. Meanwhile, 59% were updated in the last year.
Update ages among the listed popular plugins range from updated this month for Widget Importer & Exporter and Solace Extra to 71 months for Add From Server. One Click Demo Import was updated 6 months ago; adoption and maintenance recency are therefore useful to consider together.